Plan. Create. Engage. Content marketing from start to finish.
Great content is informed by a solid plan. A sturdy foundation prepares you for unlimited possibilities.
Once your foundation is strong, the fun begins. Let’s create brilliant content together.
Your audience is out there. Deploy your content in the right place at the right time and watch what happens.
Launch is only the first chapter. Measurement and optimization is where your story gets interesting.
Julie Polito brings more than 20 years of senior experience in creative work, content marketing, and social media to every Cool Medium project. A journalist in her former life, she knows the importance of asking questions, crafting a story, and connecting with an audience.